> ## Documentation Index
> Fetch the complete documentation index at: https://greatquestion.co/support/llms.txt
> Use this file to discover all available pages before exploring further.
# Concealed Identity Studies
> Hide your company's identity and your moderator's name from participants during video call interviews.
Concealed identity studies let you run video call interviews where participants never see your company's branding or your moderator's identity, from the recruitment landing page through the live call itself.
This feature needs to be enabled for your account. If you don't see the option described below, reach out to your Customer Success Manager or [support@greatquestion.co](mailto:support@greatquestion.co).
## What is a concealed identity study?
A concealed identity study replaces your company and moderator details with neutral, non-identifying content everywhere a participant would normally see them. Instead of your company name and your moderator's full name, participants see generic language and a placeholder display name like **Moderator**.
## Why it matters
**Run unbiased competitive and brand research.** Get authentic feedback when participants don't know which company is behind the study — especially useful for well-known brands or when testing a competitor's product.
**Meet privacy and compliance obligations.** Some industries, contracts, and legal teams require that moderator identities and company affiliations stay hidden from participants.
**Protect your team in sensitive spaces.** Researchers in fields like crypto, finance, or healthcare can run studies without exposing their personal identity to outside participants.
**Explore without revealing strategic intent.** Investigate early-stage product ideas or sensitive topics without signaling which company is behind the research.
## Common use cases
| Use case | Example |
| --------------------------------- | ---------------------------------------------------------------------------- |
| Competitive research | Testing a competitor's product without revealing your company |
| Well-known brand research | Gathering candid feedback when brand recognition would bias responses |
| Privacy-sensitive industries | Running interviews in crypto, healthcare, or financial services |
| Legal or contractual requirements | Meeting obligations that prohibit exposing moderator emails or company names |
| Strategic exploration | Investigating new market opportunities without signaling intent |
## Setting up a concealed identity study
Concealed identity is available on **video call interviews** that use **external candidate recruitment**. You can turn it on when you create the study, or any time before you invite participants.
1. Create a new interview study, or open an existing one, and go to the **Plan** step.
2. Turn on **Recruit external candidates**.
3. Check the box for **Conceal your identity**.
4. For the call provider, the study automatically switches to the **Great Question** video call feature, since third-party tools can't fully hide your identity.
5. Continue building the rest of the study, screener, calendar, incentives, and so on as you normally would.
Concealed identity requires Great Question's native video calling.
## The Great Question video call feature
Concealed identity studies always use the **Great Question** video call feature for the interview itself, rather than a third-party provider. This matters because tools like Zoom, Google Meet, and Microsoft Teams typically show the moderator's full name and can leak company information through the meeting URL.
**Native calls hosted by Great Question.** No external integration or vendor security review required, and no company subdomain exposed in the call link.
**Automatic recording.** Recordings start when the call begins and land directly on the participation page once it ends.
**A built-in waiting room.** The host admits participants when ready; moderators can also join as silent observers.
**Concealed display names.** The first moderator on the call appears as **Moderator**, the second as **Moderator 2**. Moderators can override this with their first name before joining if they'd rather not use the default.
## What's different in a concealed call
The interview session displays as **"Interview with \[participant's first name]"** rather than including the moderator's name and company. Inside the call, participants see only the moderator's display name, never a real email, full name, or company affiliation. Moderators get a reminder in the waiting room not to reveal their identity once the call starts.
Observer Rooms, multiple moderators, and livestreaming aren't available on concealed identity studies.
## The participant experience
Participants encounter neutral, non-identifying content everywhere your company would normally appear.
**Recruitment emails.** These come from your external recruitment partner rather than the Great Question platform, and don't mention your company name in incentive delivery or redemption.
**Landing and screener pages.** Company logos are removed, and consent copy that would normally reference your company switches to generic language like "this organization."
**Booking and confirmation.** Participants don't see the moderator's full name, email, or company on confirmation pages or in calendar invites, calendar events are routed through a Great Question-managed sender.
**The video call.** Participants join through the Great Question video call feature and see only the moderator's neutral display name; the call URL contains no company identifier.
**Consent.** Consent checkboxes automatically switch to concealed-friendly wording that omits your company name.
## Best practices
**Turn on concealment before inviting participants.** Enabling it after content has already gone out won't retroactively update what's already been sent.
**Brief your moderators.** Even with a default display name and a waiting-room reminder in place, moderators should avoid mentioning their name, role, or company out loud during the call.
**Double-check your custom copy.** Great Question swaps in concealed-friendly defaults automatically, but custom screener questions, consent text you've written yourself, and your recruitment request's title and description can still contain company references — review all participant-facing copy before you launch.
## Troubleshooting
| Issue | What's Happening | How to fix |
| ------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------ | ----------------------------------------------------------------------------------------------------------------------------------------------------------- |
| I don't see the "Conceal your identity" option | Either the feature isn't enabled for your account, or the study isn't a video call interview with external candidate recruitment turned on | Confirm the study is a video call interview with **Recruit external candidates** enabled. If it's still missing, reach out to your Customer Success Manager |
| I can't select Zoom, Google Meet, or Microsoft Teams as the call provider | Concealed identity studies require Great Question's native video calling to fully hide your identity | Uncheck **Conceal your identity** if you need a third-party provider, or continue with the Great Question video call feature |
| Participants can still see my company name somewhere | Custom screener questions, consent text, or your recruitment request's title/description may still reference your company | Review all participant-facing copy before launching and replace company references with neutral language |
***
**Still need help?** Contact us at [support@greatquestion.co](mailto:support@greatquestion.co) — median response time is 19 minutes during [support hours](https://greatquestion.co/features/about-our-support-team).