ux panel management software

The research panel management software built for high-volume teams

Stop juggling spreadsheets, Calendly links, and incentive gift cards. Great Question's panel management lets you recruit, segment, and re-engage participants, all from one dashboard that talks to every study you run. Or skip the product entirely, and run your panel management through our MCP.

Recruit

Find the right customers for research
Create a unique panel for every study
Branded communications: Create branded landing pages for your whole panel, or a specific study.
Find the perfect match: Leverage our screener forms to build rich profiles of your candidates, and make it easy to find the right candidate every time.
New to running a research panel? Read our guide to building your first research panel.
Participants

Segment, target, and re-engage without spamming your audience

Once you build your panel, you want to keep panelists engaged and not overwhelmed. That's all built in.
GDPR Compliant
Protecting participant data and double opt-ins from the start.
Contact frequency
Protect customers from too many requests for feedback with eligibility built in.
No apps or extensions
URL based research means there's no extra work for participants.
Filter

Find the right candidate to answer your Great Question

Custom attributes
As users answer questions add tags to keep track of their preferences for future studies.
Filters
Select from standard or custom drop downs based on your requirements, use those filters to short list or invite directly to your study.
Eligibility
Don't overwhelm customers with too many requests. Set eligibility parameters all your own.
research eligibility settings
Thank you's
Flexible incentives
Any country: Send incentives in the form of gift cards, charitable donations or debit cards to over 80 countries.
Pick your reward: Set up rewards as gift cards, debit cards, product discounts or let panelists choose charitable donations.

Why Great Question?

Single tool for all research related tasks. Easy to use, easy to train, easy for research to make an impact.
confident panel recruiting
Find the perfect candidate
Filter your candidate database with custom attributes, build shortlists to share with stakeholders and track response rates to help with future studies.
customer privacy
Respect customers' privacy
Manage consent when customers join your panel or participate in a study. Configure safeguards to ensure that no one is overcontacted or overpolled.
talk to the right candidate
Branded assets
Build branded emails and landing pages to make recruiting a personal experience. Improve response rates and protect your brand communications all within Great Question.
remove the guesswork from customer research
Automate tedious tasks
With a single tool, you can build and manage your panel, track engagement, send incentives, schedule interviews, transcribe interviews, synthesize research and share findings. All in one place.
automate research tasks
Integrate with ease
Bring in and sync data from other customer databases, to keep your research database up to date. Determine field level visibility upon setup.
capture research findings
Opt-in once or twice
Set up your preferred opt-in process. You can have people opt-in for a panel and individual studies or just for an individual study.
team involved in research
Get your team involved
Keep everyone up to date with your findings with email digests, observer accounts, and integrations into your workflow.
customer research visibility
Make research visible
Get a birds-eye view of all the research going on to keep a pulse on what's being learned and who is being talked to.
democratize research
Scale and democratize research
Help everyone in your team answer their greatest questions, while keeping track of how it’s done to maintain your standards.



New to panel management?
Read our complete guide on how to build and manage a research panel, covering recruitment, engagement, and best practices.

Use cases

Used by people who do research

Built for curious, customer-centric teams, trusted by researchers. Our platform is so easy, ANYONE can do great research.
See how Great Question compares to standalone feedback tools like Qualtrics, Medallia, and Delighted in our customer feedback tools comparison.
researchers icon indigo
Researchers
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Product Managers
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Designers
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Marketers
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Research Operations
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Research teams of 1

Start managing your research panel in under 10 minutes