features
UX Research Recruiting & Panel Management
Build, recruit and manage a panel of customers in one easy to use tool.
Panel Management
Add attributes, filter and build shortlists to find the right candidate for your next study.
Incentives
Track and send global incentives automatically upon study completion. All in one tool.
Branded assets
Build branded emails and landing pages to increase response rates & make outreach personal.
Integrations
Pull in customer data from Salesforce, Snowflake or Zapier.
Research Repository
Keep all research in a single place, easy to search, share and log.
Panel Management
Add attributes, filter and build shortlists to find the right candidate for your next study.
Incentives
Track and send global incentives automatically upon study completion. All in one tool.
Branded assets
Build branded emails and landing pages to increase response rates & make outreach personal.
Integrations
Pull in customer data from Salesforce, Snowflake or Zapier.
Panel Management
Add attributes, filter and build shortlists to find the right candidate for your next study.
Incentives
Track and send global incentives automatically upon study completion. All in one tool.
Branded assets
Build branded emails and landing pages to increase response rates & make outreach personal.
Recruit
Super charge participant recruitment
Branded communications: Create branded landing pages for your whole panel, or a specific study.
Find the perfect match: Leverage our screener forms to build rich profiles of your candidates, and make it easy to find the right candidate every time.
Participants
Create a great participant experience
Once you build your panel, you want to keep panelists engaged and not overwhelmed. That's all built in.
GDPR Compliant
Protecting participant data and double opt-ins from the start.
Contact frequency
Protect customers from too many requests for feedback with eligibility built in.
No apps or extensions
URL based research means there's no extra work for participants.
Filter
Find the right candidate to answer your Great Question
Custom attributes
As users answer questions add tags to keep track of their preferences for future studies.
Filters
Select from standard or custom drop downs based on your requirements, use those filters to short list or invite directly to your study.
Eligibility
Don't overwhelm customers with too many requests. Set eligibility parameters all your own.
testimonialS
Don't take our word for it.
Loved by people who do research and trusted by researchers.
The all-in-one customer research platform streamlines research tasks, while making great research easy for anyone.
The all-in-one customer research platform streamlines research tasks, while making great research easy for anyone.
Jillian Berger
UX Researcher
”Within a matter of 5-7 minutes I have a study built and recruiting for me. It’s awesome! I no longer have to jump between tools to build a study, recruit and incentivize participants. I can do it all in one place, really simply.”
Dani Sandoval
Director of Design
”I would recommend Great Question for anyone who wants to get their customers voice into their design process. Great Question makes it super easy and efficient by keeping everything from screener questions to responses and participants in one place.”
Emily Drumm
UX Researcher
"With Great Question, unmoderated usability studies, we get high-quality customer feedback, so we can make decisions a lot faster."
Sarah Stumme
Product Design Researcher
"We’ve cut the number of tools we were using in ½ and we can do everything from recruiting a panel to sending incentives in Great Question. It’s helped me streamline the recruitment and planning stages of our research.”
Jillian Berger
UX Researcher
”Within a matter of 5-7 minutes I have a study built and recruiting for me. It’s awesome! I no longer have to jump between tools to build a study, recruit and incentivize participants. I can do it all in one place, really simply.”
Dani Sandoval
Director of Design
”I would recommend Great Question for anyone who wants to get their customers voice into their design process. Great Question makes it super easy and efficient by keeping everything from screener questions to responses and participants in one place.”
Emily Drumm
UX Researcher
"With Great Question, unmoderated usability studies, we get high-quality customer feedback, so we can make decisions a lot faster."
Sarah Stumme
Product Design Researcher
"We’ve cut the number of tools we were using in ½ and we can do everything from recruiting a panel to sending incentives in Great Question. It’s helped me streamline the recruitment and planning stages of our research.”
Why Great Question?
Single tool for all research related tasks. Easy to use, easy to train, easy for research to make an impact.
Find the perfect candidate
Filter your candidate database with custom attributes, build shortlists to share with stakeholders and track response rates to help with future studies.
Respect customers' privacy
Manage consent when customers join your panel or participate in a study. Configure safeguards to ensure that no one is overcontacted or overpolled.
Branded assets
Build branded emails and landing pages to make recruiting a personal experience. Improve response rates and protect your brand communications all within Great Question.
Automate tedious tasks
With a single tool, you can build and manage your panel, track engagement, send incentives, schedule interviews, transcribe interviews, synthesize research and share findings. All in one place.
Integrate with ease
Bring in and sync data from other customer databases, to keep your research database up to date. Determine field level visibility upon setup.
Opt-in once or twice
Set up your preferred opt-in process. You can have people opt-in for a panel and individual studies or just for an individual study.
Get your team involved
Keep everyone up to date with your findings with email digests, observer accounts, and integrations into your workflow.
Make research visible
Get a birds-eye view of all the research going on to keep a pulse on what's being learned and who is being talked to.
Scale and democratize research
Help everyone in your team answer their greatest questions, while keeping track of how it’s done to maintain your standards.
Use Cases
Used by people who do research
Built for curious, customer-centric teams, trusted by researchers. Our platform is so easy, ANYONE can do great research.
View all use cases
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