The all-in-one UX research platform built for the enterprise

Recruit participants. Run interviews, surveys, or prototype tests. Share what you learn with your team.
Trusted by UX research teams at innovative companies worldwide

It’s tough to scale UX research programs... Your tool stack makes it worse.

Recruiting participants requires multiple tools, endless emails, and a data analyst.
It’s tough to adhere to customer data privacy standards and keep your customers safe.
Visibility across projects is murky — so it’s hard to report on what’s actually happening.

Consolidate all your research tools in one enterprise-grade platform.

Reduce recruitment from 8 weeks to <20 minutes with our CRM integrations.
Get full visibility across research with our UX research repository —from insights to reporting.
Easily craft and implement excellent standards of practice across all projects.

Find & recruit participants without bothering

Sales

Marketing

Success

Data Science

Filter qualified participants straight from your CRM, or pull from an external panel of 3M+ B2B and B2C candidates.
Explore the panel
Salesforce logoSnowflake logoZapier logoRespondent logo

Use a scheduler built for researchers.

Everything you’d expect from a modern scheduler, plus:
Focus group coordination
Continuous discovery
Candidate waitlists
Candidate time proposals
Explore the scheduler
Integrate with the tools you know and love:
Google logoCalendly logoMicrosoft logo

Get a suite of premium research tools for every methodology.

Run customer interviews with AI-powered transcription and analysis
Build and send surveys with AI-suggested questions and templates
Conduct unmoderated prototype testing, card sorting and tree testing
Explore the suite

AI synthesis makes querying easy.

It’s never been easier to extract value from research and share it across your business:
Instantly generate summaries and extract insights, themes, and quotes from your studies
Query everything your customers have ever said with our AI-powered research repository
Explore our AI capabilities

Use the tools you love with the data governance enterprise companies demand.

Integrate with the tools you know & love

Send from your own email domain, automatically sync candidate data, schedule around your events, and more.
Learn more

Enterprise-grade data security

Great Question is SOC 2, GDPR, and HIPAA compliant, and meets enterprise security requirements through regular penetration testing. Security isn’t a checkbox — it’s a core component.
Learn more

Loved by people who do research across the globe.

Why Procare switched from UserTesting to Great Question

$15,000
saved per year on ux research tooling
7 hours
saved per month on participant recruitment
Read more
“I didn't realize how easy it would be to create highlight reels and share them with my team. I also didn't realize how easy it would be for our customers to sign up for times to talk to us. It’s all exceeding expectations. I recommend Great Question to all of my friends who do research because it's just so easy to use. It's been great for us.”
Headshot from Brenna Zumbro from Procare Solutions
Brenna Zumbro
Senior UX Researcher

How AppFolio 3x'd research participation & eliminated no-shows

+20%
Increase in research participation rate
-60%
decrease in no-shows for user interviews
Read more
“Great Question has lived up to our expectations across the board and honestly exceeded some, especially with ease of use. We now spend about 20% of the active time that we used to spend on the recruitment phase. On average, we're saving a week between when somebody wants to start their research and when they can actually start their research.”
Headshot of Rita Casillas from Appfolio
Rita Casillas
Research Operations Lead

Running research operations at 15x speed as a team of one

Before Great Question
60
minutes
per week
Spent on ReOps
After Great Question
4
minutes
per week
Spent on ReOps
Read more
“Before Great Question, I was exporting a list from Typeform, and then I was manually writing and sending out emails in Gmail asking people to book a time on Calendly. Great Question ties things together under one roof. It’s the most advanced tool that I have seen so far to improve your research operations and manage research projects and participants.”
Customer Profile Picture: Clemens W. Janssen, PHD
Clemens W. Janssen, PhD
Lead UX Researcher

Making UX research inclusive for designers & product managers

Before Great Question
1
week spent
on ReOps
For every study
After Great Question
2
hours spent
on ReOps
For every study
Read more
“I personally consider Great Question to be a one-stop-shop for our research needs. It’s a platform that combines all of the logistical needs of running research programs with a valuable set of templates and integrations with the tools we already use to do our work so we can share it with the rest of the company. For us, it's our hub for research."
Customer Profile Picture: Andy Hugelier
Andy Hugelier
VP of Product