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Great Question Study Basics

Billy Dowell Updated by Billy Dowell

Welcome to Learning all about Great Question Studies!

Great Question is dedicated to helping you do research!

Studies (aka Research Methods) are the different ways for you to do your research. To spice things up, we created a few tools to help you get the job done.

First, there are a few different types of studies:

Second, each study has unique steps that need to be updated before publishing.

Let's take a moment to learn about those steps.

  • ‍Panel Recruitment: Plan, Signup form, Review
  • Customer Interviews: Plan, Screener (optional), Calendar, Review
  • Focus Groups: Plan, Screener (optional), Calendar, Review
  • ‍Surveys: Plan, Survey, Review
  • ‍Unmoderated Tests: Plan, Test, Review
  • ‍Online Task: Plan, Screener (optional), Task, Review
Plan:
  • This is where you will be able to decide the details of your study. Such as:
    • Your Research Goal
    • Number of participants you want for your study
    • Any participant segments that you want to add.
    • Amount of time the participants should expect to spend on the event, if applicable.
    • If you want to offer an incentive
      • Determine the type of incentive: Money or gift card, Coupon code, Product gift, or Other.
      • Depending on what option you choose, you will see options to provide the cash value, coupon code, product details, etc...
      • If Money or gift card is chosen, you will need to select whether you want to use Great Question to pay out, or process the payout separately.
    • If you want a screener
      • Not an option on all studies, as seen above.
    • The study's default consent form
    • Any study attributes that need to be applied
    • Preferred event language
Currently, optional languages are English, French, German, Italian, and Spanish.
Calendar:
  • This is an option for Customer Interviews and Focus Groups studies, and where you will be setting your availability.
  • How many days you want to allocate for scheduling interviews.
  • How long you want the interviews to be.
  • Meeting location, such as Zoom, Google Meet, in person, etc...
  • If you want to add any observers and their calendars, and much more.
  • You will also be able to preview the scheduler that the participants see.
  • More on all of this in our scheduler guide.
Screener:
  • An option for the Customer Interviews, Online Tasks, and Focus Groups, this is where you distinguish between the candidates you do or do not want to participate in your study.
  • Screener questions are like survey questions, and can be anything you want them to be. They can even be required.
  • Questions can also have Ideal answers to help with the distinguishing process.
  • Automatic review can also be set up so that candidates can schedule right away if they matched the ideal answers.
Ideal answers must be selected for Automatic review to work.
  • Ideal answers can be selected to set the desired responses for Automatic review.
    • Note: You can also click on the star next to the answer choice when using Yes/No, Multi Select, or Single Select.
  • More on Screeners can be found in our Screeners and Surveys guide.
Survey:
  • Specific to Survey studies, this is where you will create the questions that you want participants to answer.
  • Similar to screeners, you can set questions as required, so that they cannot be skipped.
  • You can also use different types of questions.
  • If you have your own survey to use, no worries! Use your own survey link as well.
  • More on Surveys can be found in our Screeners and Surveys guide.
Name and Email are required and automatically collected. They do not need to be dedicated questions.
Test/Task:
  • These are for Unmoderated Tests and Online Tasks studies, and are where you create the test that needs to be completed, or add the link to the test.
  • Unmoderated tests allow for the candidates to be recorded while conducting the test, and answer a few questions.
  • Online Tasks allow you to share a link to the test you want the candidates to complete.
Signup Form:
  • This is specific to Panel recruitment studies.
  • See Survey above. Basically the same idea, but are usually signup related questions.
Review:
  • You guessed it…this is where you can make sure everything is ready to go and push that study live.
    • You will be able to review all steps, to make sure everything has a green check mark.
      • If there is not a green check mark, please review the message for that item. It will let you know what is missing.
    • Then, launch the study and do all the research that your heart desires!

Third, there are three ways to create a study:

  1. Click New study + at the top of the left sidebar menu.
  2. Click New study in the top right corner, if in the Studies page.
  3. From anywhere in the app, other than a text field, quickly press "n" and "s" to open the right-side new study menu.

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